“IT’S ALL THE SAME $H!T” – EXTENDED CUT

When you’re mobbing with the Fit and S&M boys, the camera never stops rolling. Take a look at the raw, uncut timeline from the “It’s All The Same Shit” video.
Featuring: Tom Dugan, Brad Simms, Justin Spriet, John Nelson, Coltin Knudson, Mike Hoder, Mike “Hucker” Clark, “DGAF” Dan Norvell, Aryei Levenson, and Kareem Williams.

 

S&M SoCal Roll Up!

We held a summit of sorts in SoCal a couple months back where we flew in Hoder, Hobie and Kareem to kick it with local boys like Trevor Sigloch, Mike Stahl, Dan Norvell and Chad Johnston. Canadian shred-lord and filmer/editor Andrew Schubert captured the week-long excursion and voila, a vid was born.

 

Dan Norvell Dog

Fun fact: Dan filmed 10 of these clips in 1 day. Try to guess which ones. Straight beastmode.

 

Hot Dogs Who Can’t Read

Today is the day – Hot Dogs Who Can’t Read – the latest title in our infamous library of bicycle motocross movies, is out! We’ll be premiering the video in Riverside, CA at our 30 Year Party July 10 at 9pm. Charlie Crumlish crushed this one – shout out to the Tall Boy for the biking/filming/editing and the whole team for illustrating what having a blast on your bike looks like. If you can’t make the premiere, scoop it in the webstore and we’ll ship it to you Monday!

 

UF-whOa!

If there are a couple of dudes who exhibit other-worldly biking ability on the reg, it’s Hobie Doan and Dan Norvell. And for that reason, the universe has bestowed upon them signature colorways of our newest frame, the UFO. Hobie’s cultivating that NW Green and Flat Clear for ya’ll, while Dan’s droppin’ Trans Purple and Flat Black on yer heads. Two sets of sig kush alien graphics aside, the UFO boasts the steepest head angle in our fleet and those integrated chain tensioners are intergalactic. Video bike checks coming soon.

 

Dan Norvell Doesn’t Give A Heck

Here’s some flaming hot Cheetos of our man Dan Norvell to tide y’all over until we finish up this upcoming S&M full length video, stay pitted tuned!

 

Gotta Hand it to Him…

Dan Norvell knows how to get rad. Whether it’s on his Shield-adorned Sk8″ Deck or his Hucker, Dan’s figured out that rolling around in pools is a pretty good ‘coping’ mechanism. Dude’s got some goods in the can for the full-length too…