Thirty-five years in the Bike Biz is a great excuse to gather, and that’s just what we did! Some radical dudes, the Moeller family Minnie Winnie and a bunch of BMX-to-the-bone lifers converging on our new Southwest CO trail spot to play in the dirt! Featuring Chris Moeller, Clint Reynolds, Mike Hoder, Aryei Levenson, Kole Voelker, Def Paul and a slew of otro amigos! Filmed and edited by the one and only Stew Johnson.
With 32 years of S&M Bikes under his belt, Chris Moeller knows a thing or two about ridin’ on Sunday, and sellin’ on Monday. He’s been doing a little segment on his Instagram called, “Hey Chris, What’s Up?” where he gives insights into the day to day workings of S&M/FIT and now, it’s all going down (sans a 1-minute time restraint) on our YouTube. Have a questions you want Chris to answer? Leave a comment and then subscribe to see if your query makes the cut!
Show ’em who smokin’ em! Pre-order our new-and-improved Retro No. 1 Jersey between now and Nov. 15 (for mid-Dec. delivery) and we’ll throw your name on the back for $FREE.99! Old-school design, new-school, astronaut-approved, moisture-wicking mesh and longer cut – all we do is WIN WIN WIN! (NOTE: we don’t discriminate – your name long? It’ll get in where it fit in – the letters might just be a wittle smaller).
In honor of the bossman’s 44th birthday today, we’ve uploaded the ’93 S&M classic VHS tape, 44 SOMETHING to our YouTube channel. If you have 36 minutes today (or enough time to scroll to 22:50 in the vid), you can watch a then 23-year-old ‘Kamikaze Biker’ doing much of what he still does today… acting like a smartass, sharing his unprecedented business savvy, riding dirt and sketchy Santa Ana parking lots and having a good time doing it. Happy Birthday Moeller!
The Merged just posted a Drawing Board feature detailing S&M’s involvement in popularizing integrated headsets in BMX. The piece includes Moeller’s original sketch of the first Hiddenset head tube and a 1 to 1 frame drawing shown above. Check it out!